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Posts on: Tips for Running a Small Business

WordPress.com vs. WordPress.org: Which is Best for Your Website?

What’s the difference between WordPress.com vs. WordPress.org? I know a lot of folks find this confusing — In fact, it’s a question that comes up often in my class on building a WordPress website. Before you sign up for either of them, let me clarify that WordPress.com and WordPress.org are not...

How to Be Smart in a World of Dumb Dog Trainers

Did that headline make you click? Because you’re reading this, I’m going to go with yes — and I can’t say I’m surprised. When I first saw the original version of it, it made me click too. The original? It was How to be smart in a world of dumb...

Best of Click and Repeat 2021: Top Blog Posts for Dog Trainers

At Click and Repeat, we pride ourselves on providing the best marketing resources for folks in the pet industry — including great blog posts for dog trainers! This year, we’ve gone deep into email marketing, provided tons of steal-able templates, and written up some how-tos on using free tools to...

Is your dog training website working for or against you?

Here at Click & Repeat, we often get clients saying they need a new website – their current one just isn’t working for them. Sometimes it’s true… they have an old, outdated site and the easiest fix is to scrap it and start again with a completely new build. But...

Teach Your Clients a Recall: How to Get Repeat Business From People Who Already Know, Like and Trust You

Are you, like many dog trainers, constantly working to find new clients to fill your books? Although signing new clients is obviously important for your business, have you considered the resource you already have: turning your current and previous clients into repeat clients?  Just because someone has finished a class...

The Many Hats of the Self-employed Dog Trainer

Maybe you’ve dreamt for years of becoming a professional dog trainer and have finally taken the big step! You might be working for someone else, and while your activities probably haven’t changed much, now get paid for doing what you love. If, however, you’re now running your own business as...

FREE Resources for Dog Trainers

If you’re anything like me, your head turns whenever you hear the word free. Free stuff? Count me in! But it can be hard to weed through all the options out there. So we’ve done the digging for you and compiled a list of our favorite free resources for dog...

Marketing Budget Balancing Act: Spend vs. ROI

Deciding on a marketing budget can seem complicated, but think about it this way: if you’re running a business, the whole point is to make a profit. Your marketing should be a money-making machine — you get more money out than you put in. If it isn’t, you’re running a...

6 Things to Prepare for Creating Your New Website

You’ve finally done it — After much deliberation, and ‘should you/shouldn’t you’ discussion, you’re taking the plunge to get a new website. Congrats! Maybe it’s your very first site. Maybe it’s a complete redesign of your current one. It’s a big job either way and you want it to go...