latest blog posts
Can I ask you a question?
You don’t actually have to share the answer — just be honest with yourself. When was the last time you checked your Google Analytics account?
Let’s be real. It’s probably been a while. Days? Weeks? Months?
If you’re like most people, part of the reason you don’t check in more often is that when you do, you feel a little… lost. It feels like a lot of data, and you’re sure some of it has to be useful (right?) but you don’t really know what you’re actually looking at.
Don’t feel bad; the truth is you’re not alone.read more
Today, I want to share a hard truth. Here it is — are you ready?
Not everyone who visits your website is going to become a customer.
in fact, not everyone who visits your website is going to fill out a form or call you. Not everyone who fills out a form or calls will decide they want to work with you. And not everyone who decides they want to work with you will be ready to do that right now.
That’s why you need a marketing strategy.read more
We’ve all been there.
You open Facebook for “Just a sec” to look up a message or respond to a comment and next thing you know it’s 3 hours later and you’re not sure where the day went. And it doesn’t stop at Facebook.
There’s also Twitter, and Instagram…read more
We’ve all seen the commercials. Someone overweight walks on screen… and by the end of the 30 second ad spot, they’re dancing around in a size 6, or flexing their brand new 6-pack.
These kinds of ads are called “before and after” videos. And there’s a reason they’re so common…read more
It’s a simple fact. A dog training business isn’t a business unless you have clients. But once you’ve exhausted your personal network, how do you find clients?
Here are 10 marketing tactics to help you get your business in front of more dog owners.read more